Perplexity Launches AI‑Powered Web Browser ‘Comet’ for Select Subscribers
Dado Ruvic | Reuters

Perplexity Launches AI‑Powered Web Browser ‘Comet’ for Select Subscribers

What is Comet?
Comet is a Chromium‑based web browser created by Perplexity AI. It integrates the company’s powerful AI search engine with a built‑in virtual assistant, designed to make browsing more intelligent, intuitive, and task‑oriented.


🎯 Main Features

  • AI‑First Browsing: Users can ask questions or give commands, and Comet will search, summarize, compare, or book things directly—no need to hop between tabs.
  • Task Automation: From scheduling meetings and composing emails to purchasing items or booking hotels, the AI agent handles it conversationally through a sidebar.
  • Context Retained: The AI remembers browsing context and keeps your “research threads” alive across multiple pages .
  • Citation Transparency: Every AI-generated response includes links or sources—helping users trust what they read.

🛡 Privacy Approach

  • Comet stores user data locally, and does not feed personal info into AI training pipelines—appealing to privacy-conscious users.

💸 Availability & Pricing

  • Currently accessible only to Perplexity Max subscribers ($200/month).
  • Initially launched for MacOS (Apple Silicon), now rolling out via invite-only beta on Windows, with Android, Linux, and iOS versions coming soon.

💡 Strategic Context

  • Backed by investors like Nvidia, Jeff Bezos, and SoftBank.
  • Positioned to challenge giants like Google Chrome (68% market share) and Microsoft Edge, entering a fast-growing AI browser market.
  • Faces criticism from publishers over unlicensed content usage, prompting Perplexity to launch a publisher partnership program.

Why It Matters

  1. Redefines Browsing: Comet treats browsing as a conversation, mixing search, reading, and task execution in a unified flow.
  2. Boosts Productivity: Built‑in AI agents reduce tab overload and manual work.
  3. Privacy‑focused: Offers local data control—a notable difference from other AI tools.
  4. Opens New Market Paths: Signals a future where AI‑powered browsers become mainstream; reflects a broader competition among tech giants to lead the AI‑driven web experience.

🔭 What’s Coming Next

  • Wider rollout to Windows users, and eventually Android, iOS, and Linux.
  • A free version may be included in the standard (non-Max) tier of Perplexity’s AI offerings.
  • Expect feature expansion: multimodal inputs, deeper integrations with workflows, shopping, coding, and finance tools.

🧩 Bottom Line

Comet is not just a browser—it’s a task‑oriented AI companion designed to streamline research, automate chores, and safeguard privacy. Its invite-only, premium rollout lets Perplexity refine its product before facing off with more established players. If executed well, Comet could redefine how we interact with the web.

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